Influence Weekly
Join us as we dive deeper into the latest trends, insights, and stories from the world of influencer marketing and the creator economy. Our podcast brings you exclusive interviews with industry leaders, in-depth analysis of key topics, and a behind-the-scenes look at the stories that matter most to our community.
Influence Weekly
Influence Weekly #50 - MrBeast's Secret Guide, TikTok Tops YouTube, & Influencers Flood DNC
Welcome to Influence Weekly, the podcast where we delve into the latest in influencer marketing and the creator economy. I'm Kailani, and in today's packed episode, we're unraveling the secrets behind MrBeast's 36-page guide to YouTube success and the controversies it's stirring up. We'll also discuss how TikTok has edged out YouTube, becoming the preferred platform for nearly 70% of brands in video marketing. And, we're taking a closer look at the recent Democratic National Convention, where 200 TikTokers and Instagrammers made headlines, highlighting the growing political engagement with influencers. Join us as we break down these pivotal moments shaping the digital and political landscapes.