Influence Weekly
Join us as we dive deeper into the latest trends, insights, and stories from the world of influencer marketing and the creator economy. Our podcast brings you exclusive interviews with industry leaders, in-depth analysis of key topics, and a behind-the-scenes look at the stories that matter most to our community.
Influence Weekly
Latest Episodes
Christian Liquigan (Spotter): Creators Are Networks Now
Spotter is a platform that provides creators with capital, community, and AI-powered tools to accelerate growth. The company has deployed over $940 million to YouTube creators for reinvestment and operates a premium catalog generating 88 billio...
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Beyond Brand Deals - Building Creator Businesses That Last with Monica Khan of Creator Revolution
Creator Revolution is a talent management and advisory firm that helps top creators scale businesses through strategic partnerships and long-term monetization while helping companies unlock creators as a core growth channel. Founded by Monica K...
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From Brand Deals to Cap Tables - How Creators Access Ownership with Jeff Frommer of OWM
OWM is a platform building infrastructure to help creators move from brand deals into equity and ownership. The company standardized the influence-for-equity agreement, created creator stock option pools, and built systems that let founders, op...
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April 2026 Creator Economy News Recap - Samsung's 140-Creator Summit, Mr. Beast's Paid Growth Machine & The Partnership Gap
In this Q2 kickoff episode, hosts Ceci Carloni and Nii Ahene unpack three stories that reveal how brands are scaling creator programs—and where the industry still falls short:📱 **Samsung Goes All In**: The Galaxy S26 Ultra launch brough...
Why B2B Can't Ignore Creators Anymore - Attribution, ROI & Growth with Scott Sutton of Later
Later is a leading influencer marketing and social platform that helps brands identify creators and launch campaigns backed by data-driven intelligence. The company serves both B2C and B2B companies looking to build scalable creator programs wi...
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